Nearly a century ago these were the simple words Sam Rosati lived by; little did he know this humble philosophy helped shape the foundation on which Rosatis Pizza was built. Sams father began the familys rich tradition of serving delicious Italian food to customers in his New York restaurant back in the late 189s. After the turn of the century, the family moved to Chicago and opened yet another fine ltalian restaurant featuring "Italian Style Pizza", a tasty appetizer consisting of homemade tomato sauce served on a crispy piece of bread. In 1927, following in his fathers footsteps, Sam opened his own Italian restaurant in downtown chicago. When Sam retired, his sons were ready to continue the family tradition. The year was 1964 and pizza in America had evolved and was starting to take off. The first Rosatis Pizza opened its doors in a suburb of chicago. In 197, Rick Rosati, great grandson of Fred Sr. , Continued the family tradition and opened his own Rosatis Pizza in Arlington Heights, Illinois. By 1978, a total of ten individual Rosati family members owned Rosatis Pizza locations. In 1979 the family decided to expand the business and began franchising the Rosatis Pizza concept. In 1996 Sam Rosati, great great grandson of Fred Sr. Opened his first Rosatis Pizza location in Belvidere, Illinois marking the fifth generation of Rosati family members serving delicious Italian food. Other locations soon followed and Rosatis Pizza was on the map.